Our team management ensures strong leadership, coordinated operations, and a collaborative culture that drives consistent growth and excellence.
CS Retail brings global and national brands closer to customers with trusted service, regional expertise, and modern retail excellence.
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Dinesh Dugar is a commerce graduate and UK trained accountant with over three decades of experience in the retail sector. He was instrumental in establishing Raymond retail stores between 1990 and 1994, and continues to provide leadership across finance, business planning, and strategic governance.
He is also actively engaged in philanthropic initiatives through family-led charitable organisations in Rajasthan. Mr. Dugar serves as a Trustee of Gandhi Vidya Mandir, which oversees IASE University in Rajasthan, an institution that educates more than 20,000 students.
A BSc graduate from King’s College London, established the business in 2006 and leads key responsibility areas spanning distribution, retail operations, and business expansion for the adidas and Reebok brands. The role focuses on shaping regional growth through strategic network planning, store rollout, and cross-functional alignment to ensure brand-consistent execution across formats.
With a strong emphasis on operational excellence, and market development, the mandate includes strengthening partner relationships, driving performance across the retail network, and elevating consumer experience standards to support long-term growth for both adidas and Reebok in Eastern India.
A BFA graduate in Fine Arts from Rajasthan University, brings a strong creative sensibility and a keen eye for detail to the organisation’s leadership. With oversight of CS Retail’s accounts and operations, the role ensures accuracy, and discipline across reporting and controls.
This balance of artistic perspective supports sharper decision-making, stronger operational consistency, and sustained brand performance across the retail network.
A postgraduate in Luxury Brand Management from Regent’s University, London, with an academic foundation in Fashion Communication and Styling from Atlas Skilltech University, ISDI. Currently serves as Senior Manager at CS Retail Pvt. Ltd., leading marketing-led retail operations and merchandising across multiple premium brand formats.
Key responsibilities include consumer marketing and social media and content coordination, customer relationship initiatives, visual and brand consistency, and business planning. Combines a strong luxury and fashion perspective with hands-on retail experience to deliver consumer-centric store experiences that strengthen brand presence and support commercial
A Senior Manager at CS Retail Pvt. Ltd. and a fashion design graduate from Atlas SkillTech University, ISDI, Mumbai. Leads key people and business functions across the retail network, with responsibilities spanning training and capability building, day to day retail operations, marketing and in store campaign execution, and talent acquisition.
Brings a strong blend of creative perspective and commercial focus, working closely with store teams to strengthen customer relationships, maintain consistent brand standards, and drive performance through disciplined processes, motivated teams, and consumer led retail experiences
Manish Sirohia began his journey with CS Retail in distribution, supporting the early growth of the Reebok business. With the launch of the first Reebok store in 2005, he transitioned into exclusive brand retail and took ownership of store operations and performance during the formative years of the retail network. As Business Head, he provides overall leadership for business planning and execution, aligning teams, processes, and partners to deliver consistent retail standards and commercial outcomes.
The role includes driving network performance, strengthening operational governance, merchandising, overseeing key initiatives across stores, and ensuring that business priorities translate into disciplined, on-ground execution across the organisation.
